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Reasons To Book

A world of choice

Saga operate ocean cruises and river cruises aboard our own, purpose-built ships. Itineraries include classic ocean cruises to destinations including Norway, the Mediterranean and the USA, as well as river cruises on Europe’s finest waterways including the Rhine, the Danube and the Moselle.

Quality you can rely on

Every cruise is meticulously planned to ensure it meets our own high standards. Every aspect is tested by our quality assessors, and customers are asked to rate their experience at the end of their holiday. 96% say they would book with us again – an approval rating that speaks for itself.

Prices you can trust

We guarantee the same price for our cruises whether they are booked online, over the phone or with a travel agent. There are no hidden extras and no surcharges, and our Cruise Price Promise means if we reduce the price of a cruise once it’s booked we will refund the difference, so your customers will always pay the best price.

So much included in the price

We work hard to include as much as possible in the price of every cruise. Optional travel insurance is included on all cruises, as well as visas where required. We also include our return UK travel service on all of our ocean cruises and river cruises.

Members Club

Britannia Club overview

Cruise with us for more than 35 nights and you'll automatically be rewarded with free membership of the Britannia Club. This brings an array of benefits, ranging from exclusive special offers, a dedicated booking line and a quarterly newsletter; right up to an extended chauffeur service, priority boarding and even a free cruise depending on your level of membership.

There are five levels: Bronze, Silver, Gold, Sapphire and, for guests who sail over a thousand nights, the prestigious Diamond tier.

So whether you’re already a member of the Britannia Club, or just need a few more nights on board to qualify, choosing your next cruise is another step towards lots of additional delights!

Exclusive savings for Britannia Club members!

Book now to save of up to £2,500 per person on selected 2021 and 2022 cruises on board of our boutique ships Spirit of Discovery and Spirit of Adventure.

The offers below are not available online. To book please call 0800 50 50 44.

Prices shown do not include these savings. Maximum savings shown are based on the highest discount available on selected cabin grades and include any further offers.

Bronze membership

Bronze membership of the Britannia Club is your introduction to a host of exclusive offers and treats to thank you for choosing to sail with Saga.

And you don’t need to enjoy many cruises to join the club! A 7-night voyage to Norway plus a couple of 14-nighters in the Canaries and the Baltic, for example, and you’re there. Some blissful Mediterranean escapes provide over 18 nights of fun and sun, while a single cruise to the Caribbean can whisk you away for over 30.

The rewards of Bronze membership (35-74 nights):

  • Exclusive offers on selected cruises
  • Priority brochure mailings so you can take advantage of early booking discounts
  • A dedicated Britannia Club booking line
  • Welcome bottle of Hush Heath English sparkling wine in your cabin
  • A Britannia Club membership card
  • A Britannia Club luggage label
  • Regular newsletter packed with news from on board, tips, stories and insights.
  • A special on-board cocktail party
  • Bronze lapel pin

Silver membership

When you've cruised with us for 75 nights, you’re automatically rewarded with Silver membership.


The rewards of Silver membership (75-149 nights):


  • All of the benefits from Bronze membership

Plus...

  • Silver lapel pin
  • A dedicated check-in desk
  • A discount of 5% on selected items purchased on board*

Gold membership

Cruise with us for 150 nights and you'll automatically achieve Gold membership.

The rewards of Gold membership (150-499 nights):

  • All of the benefits of Bronze and Silver membership

Plus...

  • Gold lapel pin
  • Complimentary laundry
  • Priority embarkation and disembarkation^
  • A total discount of 7.5% on selected items purchased on board*

Sapphire membership

You'll automatically gain Sapphire membership once you've cruised with us for 500 nights.

The rewards of Sapphire membership (500-999 nights):

  • All the benefits from Bronze, Silver and Gold membership

Plus...

  • Genuine Sapphire lapel pin
  • A total discount of 10% on selected items purchased on board*
  • Extended private chauffeur service up to 250 miles each way
  • Private cocktail party for up to 16 people during each cruise OR £100 credit towards on‑board spend
  • One half-price cruise of up to 16 nights for you and a friend (selected cruises only)

Diamond membership

Diamond membership is the most prestigious level of the Britannia Club. It's reserved for guests who have spent nearly three years of their lives, and perhaps more, cruising aboard our ships. What a way to see the world!

Naturally, we reserve a wealth of rewards for our Diamond members, in addition to all those gained ascending the other levels.

The rewards of Diamond membership (over 1000 nights):

  • All the benefits of Bronze, Silver, Gold and Sapphire membership

Plus...

  • Gold lapel pin inset with a diamond
  • Immediate embarkation on arrival^
  • Unlimited mileage for the return private chauffeur service
  • A free cruise of up to 22 nights§
  • Late check-out on day of disembarkation^
  • Complimentary cabin upgrade^^
  • Advance notice of new itineraries by telephone (pre-registration required)
  • Exclusive private dining experience with the Captain or a Senior Officer, with bespoke menu (once per cruise)